/* ============================================================
   BM COMPANY · 비상한마케팅 — Design System
   Brand: AIO(AI Optimization) 전문 마케팅 그룹
   ============================================================ */

:root{
  --bg-dark:#0a0a0a;
  --bg-dark-2:#141414;
  --bg-cream:#f4f0e8;
  --bg-cream-2:#ede8dc;
  --bm-red:#e30613;
  --bm-red-deep:#a80410;
  --accent-orange:#ff6a1a;
  --ink:#0a0a0a;
  --ink-mute:#5c5c5c;
  --ink-soft:#8f8f8f;
  --line:rgba(0,0,0,.09);
  --line-dark:rgba(255,255,255,.12);
  --white:#ffffff;
  --radius-lg:20px;
  --radius-md:14px;
  --radius-sm:8px;
  --max:1280px;
}

*{box-sizing:border-box;}
html,body{margin:0;padding:0;}
body{
  font-family:'Pretendard','Inter',-apple-system,BlinkMacSystemFont,sans-serif;
  color:var(--ink);
  background:var(--bg-cream);
  -webkit-font-smoothing:antialiased;
  line-height:1.6;
  /* 한글 줄바꿈: 단어(어절) 단위로만 줄바꿈되도록 강제해
     "상품에" → "상품/에" 처럼 음절 사이에서 끊기는 어색한 줄바꿈을 방지합니다. */
  word-break:keep-all;
  overflow-wrap:break-word;
}
img,svg{max-width:100%;display:block;}
a{color:inherit;text-decoration:none;}
ul,ol{margin:0;padding:0;}
h1,h2,h3,h4,p{margin:0;}
button{font-family:inherit;cursor:pointer;}
.container{max-width:var(--max);margin:0 auto;padding:0 24px;}

/* Skip link */
.skip-link{
  position:absolute;left:-999px;top:0;background:var(--bm-red);color:#fff;
  padding:10px 18px;z-index:999;border-radius:0 0 8px 0;
}
.skip-link:focus{left:0;}

/* ============ Utility ============ */
.eyebrow{
  display:inline-flex;align-items:center;gap:10px;
  font-family:'Archivo',sans-serif;font-weight:800;font-size:12px;
  letter-spacing:.22em;color:var(--bm-red);text-transform:uppercase;
}
.eyebrow::before{content:"";width:8px;height:8px;background:var(--bm-red);border-radius:2px;}
.section{padding:96px 0;}
.section-tight{padding:64px 0;}
.section-dark{background:var(--bg-cream-2);color:var(--ink);}
.section-dark .eyebrow{color:var(--bm-red);}
.section-dark .eyebrow::before{background:var(--bm-red);}
.section-cream{background:var(--bg-cream);}
.section-white{background:#fff;}

.h1{
  font-weight:800;font-size:clamp(34px,5vw,64px);line-height:1.14;letter-spacing:-.03em;
}
.h2{
  font-weight:800;font-size:clamp(28px,3.6vw,44px);line-height:1.2;letter-spacing:-.02em;
}
.h3{font-weight:800;font-size:24px;line-height:1.3;letter-spacing:-.01em;}
.accent{color:var(--bm-red);}
.lead{font-size:19px;line-height:1.7;color:var(--ink-mute);font-weight:500;}

.btn{
  display:inline-flex;align-items:center;gap:10px;
  padding:16px 30px;border-radius:999px;font-weight:800;font-size:16px;
  border:none;transition:transform .15s ease, box-shadow .15s ease;
}
.btn-primary{background:var(--bm-red);color:#fff;box-shadow:0 10px 26px -8px rgba(227,6,19,.55);}
.btn-primary:hover{transform:translateY(-2px);box-shadow:0 14px 30px -8px rgba(227,6,19,.65);}
.btn-outline{background:transparent;border:1.5px solid var(--ink);color:var(--ink);}
.btn-outline:hover{transform:translateY(-2px);}
.btn-ghost-orange{background:rgba(255,106,26,.14);color:var(--accent-orange);border:1px solid rgba(255,106,26,.4);}

.tag{
  display:inline-flex;align-items:center;gap:8px;padding:8px 16px;border-radius:999px;
  font-family:'Archivo',sans-serif;font-weight:800;font-size:12px;letter-spacing:.14em;
  background:rgba(227,6,19,.08);color:var(--bm-red);border:1px solid rgba(227,6,19,.2);
}


.grid{display:grid;gap:24px;}
.grid>*{min-width:0;}
.grid-2{grid-template-columns:repeat(2,1fr);}
.grid-3{grid-template-columns:repeat(3,1fr);}
.grid-4{grid-template-columns:repeat(4,1fr);}
.grid-5{grid-template-columns:repeat(5,1fr);}

/* ============ Header ============ */
.site-header{
  position:sticky;top:0;z-index:200;background:rgba(255,255,255,.96);backdrop-filter:blur(10px);
  border-bottom:1px solid var(--line);box-shadow:0 1px 0 rgba(0,0,0,.02);
}
.header-inner{
  max-width:var(--max);margin:0 auto;padding:0 24px;
  display:flex;align-items:center;justify-content:space-between;height:76px;
}
.brand{display:flex;align-items:center;gap:10px;color:var(--ink);font-weight:800;}
.brand .brand-mark{
  width:44px;height:26px;object-fit:contain;display:block;flex-shrink:0;
}
.brand .brand-text{display:flex;flex-direction:column;line-height:1.1;}
.brand .brand-text b{font-size:17px;letter-spacing:-.02em;}
.brand .brand-text span{font-family:'Archivo',sans-serif;font-size:10px;letter-spacing:.2em;color:var(--ink-soft);}

.desktop-nav{display:flex;align-items:center;gap:6px;}
.nav-item{position:relative;}
.nav-item>a{
  display:flex;align-items:center;gap:6px;padding:14px 16px;color:var(--ink-mute);
  font-weight:600;font-size:15px;border-radius:8px;
}
.nav-item>a:hover, .nav-item.active>a{color:var(--ink);background:rgba(0,0,0,.04);}
.nav-item .chev{font-size:11px;opacity:.6;}
.mega-menu{
  position:absolute;top:100%;left:0;min-width:280px;background:#fff;border:1px solid var(--line);
  border-radius:14px;padding:10px;opacity:0;visibility:hidden;transform:translateY(6px);
  transition:opacity .15s ease, transform .15s ease;box-shadow:0 30px 60px -20px rgba(0,0,0,.18);
}
.nav-item:hover .mega-menu, .nav-item:focus-within .mega-menu{opacity:1;visibility:visible;transform:translateY(0);}
.mega-menu a{display:block;padding:12px 14px;border-radius:10px;color:var(--ink-mute);}
.mega-menu a:hover{background:rgba(0,0,0,.04);color:var(--ink);}
.mega-menu a strong{display:block;font-size:14.5px;font-weight:700;color:var(--ink);}
.mega-menu a span{display:block;font-size:12px;color:var(--ink-soft);margin-top:2px;}

.header-cta{display:flex;align-items:center;gap:10px;}
.header-cta .btn{padding:11px 22px;font-size:14px;}
.menu-trigger{
  display:none;width:42px;height:42px;border-radius:10px;background:rgba(0,0,0,.05);
  border:none;align-items:center;justify-content:center;flex-direction:column;gap:4px;
}
.menu-trigger span{width:18px;height:2px;background:var(--ink);display:block;}

.mobile-nav{
  display:none;position:fixed;inset:76px 0 0 0;background:#fff;z-index:190;
  overflow-y:auto;padding:16px 24px 40px;
}
.mobile-nav.open{display:block;}
.mobile-nav details{border-bottom:1px solid var(--line);}
.mobile-nav summary{
  padding:18px 4px;color:var(--ink);font-weight:700;font-size:17px;list-style:none;cursor:pointer;
  display:flex;justify-content:space-between;align-items:center;
}
.mobile-nav summary::-webkit-details-marker{display:none;}
.mobile-nav .sub-links{padding:0 4px 18px 12px;display:flex;flex-direction:column;gap:12px;}
.mobile-nav .sub-links a{color:var(--ink-mute);font-size:15px;}
.mobile-nav .top-link{display:block;padding:18px 4px;color:var(--ink);font-weight:700;font-size:17px;border-bottom:1px solid var(--line);}
.mobile-cta{margin-top:24px;display:flex;flex-direction:column;gap:12px;}

/* ============ Breadcrumb ============ */
.breadcrumb-bar{padding:18px 0;font-size:13px;color:var(--ink-soft);background:var(--bg-cream-2);}
.breadcrumb-bar a{color:var(--ink-mute);font-weight:600;}
.breadcrumb-bar a:hover{color:var(--bm-red);}
.breadcrumb-bar .sep{margin:0 8px;opacity:.5;}

/* ============ Hero ============ */
.hero{position:relative;background:var(--bg-cream);color:var(--ink);padding:88px 0 96px;overflow:hidden;}
.hero-grid-overlay{
  position:absolute;inset:0;pointer-events:none;
  background-image:linear-gradient(to right, rgba(0,0,0,.035) 1px, transparent 1px),
                    linear-gradient(to bottom, rgba(0,0,0,.035) 1px, transparent 1px);
  background-size:64px 64px;
}
.hero-inner{position:relative;z-index:2;max-width:var(--max);margin:0 auto;padding:0 24px;}
.hero h1{margin-top:22px;}
.hero .lead{margin-top:22px;max-width:780px;}
.hero-badges{display:flex;flex-wrap:wrap;gap:12px;margin-top:32px;}
.hero-badge{
  display:inline-flex;align-items:center;gap:8px;padding:10px 18px;border-radius:999px;
  background:#fff;border:1px solid var(--line);font-size:13px;font-weight:700;color:var(--ink-mute);
  box-shadow:0 2px 8px -4px rgba(0,0,0,.08);
}
.hero-badge.strong{background:rgba(227,6,19,.08);border-color:rgba(227,6,19,.3);color:var(--bm-red-deep);}
.hero-cta{margin-top:38px;display:flex;flex-wrap:wrap;gap:14px;}

/* 핵심 요약(TL;DR) — GEO/AEO 인용 최적화 블록: 화면에는 '핵심 요약'으로만 보이지만 구조는 AI 크롤러 인용에 최적화되어 유지 */
.ai-summary{
  margin-top:40px;background:#fff;border:1px solid rgba(227,6,19,.22);
  border-radius:16px;padding:26px 28px;position:relative;box-shadow:0 16px 36px -22px rgba(0,0,0,.14);
}
.ai-summary .ai-summary-label{
  display:flex;align-items:center;gap:10px;font-family:'Archivo',sans-serif;font-weight:800;
  font-size:12px;letter-spacing:.18em;color:var(--bm-red);margin-bottom:12px;
}
.ai-summary .ai-summary-label .dot{width:8px;height:8px;border-radius:50%;background:var(--bm-red);}
.ai-summary p{font-size:16px;line-height:1.75;color:var(--ink-mute);font-weight:500;}
.ai-summary p+p{margin-top:10px;}
.ai-summary b{color:var(--ink);}
.section-cream .ai-summary, .section-white .ai-summary{
  background:#fff;border:1px solid rgba(227,6,19,.25);box-shadow:0 20px 44px -24px rgba(0,0,0,.18);
}
.section-cream .ai-summary p, .section-white .ai-summary p{color:var(--ink-mute);}
.section-cream .ai-summary b, .section-white .ai-summary b{color:var(--ink);}
.section-cream .ai-summary-label, .section-white .ai-summary-label{color:var(--bm-red);}
.section-cream .ai-summary-label .dot, .section-white .ai-summary-label .dot{background:var(--bm-red);}

/* ============ Cards ============ */
.card{
  background:#fff;border-radius:var(--radius-lg);padding:32px;border:1px solid var(--line);
  box-shadow:0 1px 0 rgba(0,0,0,.02), 0 12px 32px -18px rgba(0,0,0,.12);
}
.card-dark{background:#1b1b1b;color:#fff;border-color:rgba(255,255,255,.08);}
.card-flat{background:transparent;border:1px solid var(--line);box-shadow:none;}
.section-dark .card{background:#fff;color:var(--ink);border-color:var(--line);}

.stat-card .stat-label{
  font-family:'Archivo',sans-serif;font-size:11px;letter-spacing:.2em;color:var(--ink-soft);font-weight:800;
}
.stat-card .stat-num{
  font-family:'Archivo',sans-serif;font-weight:800;font-size:64px;line-height:1;letter-spacing:-.03em;
  color:var(--bm-red);margin-top:14px;
}
.stat-card .stat-num .unit{font-size:24px;color:var(--ink);font-weight:700;margin-left:2px;}
.stat-card .stat-desc{margin-top:12px;font-size:15px;font-weight:700;line-height:1.5;}
.stat-card .stat-note{margin-top:8px;font-size:12px;color:var(--ink-soft);}
.stat-card .stat-meta{margin-top:6px;font-size:11px;color:var(--ink-soft);opacity:.72;letter-spacing:.01em;}

/* ============ Media (언론보도) cards ============ */
.media-card{display:flex;flex-direction:column;gap:10px;}
.media-meta{display:flex;align-items:center;gap:8px;font-size:12px;color:var(--ink-soft);font-weight:700;}
.media-meta .media-source{color:var(--ink);}
.media-title{font-size:16.5px;font-weight:800;line-height:1.4;letter-spacing:-.01em;margin:0;}
.media-link{margin-top:4px;font-size:13.5px;font-weight:700;color:var(--bm-red);}
.media-link:hover{text-decoration:underline;}

.icon-badge{
  width:52px;height:52px;border-radius:14px;background:rgba(227,6,19,.08);
  display:flex;align-items:center;justify-content:center;margin-bottom:18px;
}
.icon-badge svg{width:26px;height:26px;stroke:var(--bm-red);}

.num-tag{
  font-family:'Archivo',sans-serif;font-weight:900;font-size:34px;color:var(--bm-red);line-height:1;
}

/* Jargon pills */
.jargon-wall{display:flex;flex-wrap:wrap;gap:8px;}
.jargon{
  padding:6px 14px;border-radius:999px;font-family:'Archivo',sans-serif;font-size:12px;font-weight:700;
  background:rgba(0,0,0,.05);color:var(--ink-mute);letter-spacing:.02em;border:1px solid var(--line);
}

/* ============ Pricing / Tier cards ============ */
.tier-card{
  background:#fff;border:1px solid var(--line);border-radius:var(--radius-lg);padding:30px 26px;
  display:flex;flex-direction:column;gap:14px;position:relative;
}
.tier-card.recommend{border:2px solid var(--bm-red);box-shadow:0 24px 50px -24px rgba(227,6,19,.4);}
.tier-card .ribbon{
  position:absolute;top:-14px;left:26px;background:var(--bm-red);color:#fff;font-family:'Archivo',sans-serif;
  font-weight:800;font-size:11px;letter-spacing:.14em;padding:6px 14px;border-radius:999px;
}
.tier-card .tier-label{font-family:'Archivo',sans-serif;font-weight:800;font-size:12px;letter-spacing:.18em;color:var(--bm-red);}
.tier-card .tier-price{font-family:'Archivo',sans-serif;font-weight:800;font-size:36px;color:var(--ink);}
.tier-card .tier-price .unit{font-size:16px;color:var(--ink-mute);}
.tier-card .tier-name{font-size:16px;font-weight:800;}
.tier-card ul{display:flex;flex-direction:column;gap:8px;font-size:13px;color:var(--ink-mute);padding-top:12px;border-top:1px solid var(--line);}
.tier-card li{padding-left:18px;position:relative;}
.tier-card li::before{content:"✓";position:absolute;left:0;color:var(--bm-red);font-weight:800;}

/* ============ FAQ ============ */
.faq-item{border-bottom:1px solid var(--line);}
.faq-q{
  width:100%;display:flex;justify-content:space-between;align-items:center;gap:16px;
  padding:22px 4px;background:none;border:none;text-align:left;font-size:18px;font-weight:700;color:inherit;
}
.faq-q .plus{font-family:'Archivo',sans-serif;font-size:22px;font-weight:400;color:var(--bm-red);transition:transform .2s ease;flex-shrink:0;}
.faq-item.open .faq-q .plus{transform:rotate(45deg);}
.faq-a{max-height:0;overflow:hidden;transition:max-height .25s ease;}
.faq-item.open .faq-a{max-height:600px;}
.faq-a-inner{padding:0 4px 24px;font-size:15.5px;line-height:1.75;color:var(--ink-mute);}

/* ============ Industries grid ============ */
.industry-chip{
  background:#fff;border:1px solid var(--line);border-radius:var(--radius-md);padding:22px 20px;
  display:flex;flex-direction:column;gap:10px;transition:transform .15s ease, box-shadow .15s ease;
}
.industry-chip:hover{transform:translateY(-4px);box-shadow:0 20px 40px -24px rgba(0,0,0,.25);}
.industry-chip .icon-badge{margin-bottom:0;width:44px;height:44px;}
.industry-chip .icon-badge svg{width:22px;height:22px;}
.industry-chip strong{font-size:16px;font-weight:800;}
.industry-chip span{font-size:13px;color:var(--ink-mute);line-height:1.5;}

/* ============ Process steps ============ */
.process-step{text-align:center;}
.process-step .step-num{
  width:64px;height:64px;margin:0 auto;background:var(--bm-red);color:#fff;border-radius:18px;
  display:flex;align-items:center;justify-content:center;font-family:'Archivo',sans-serif;font-weight:800;font-size:24px;
  box-shadow:0 10px 24px -6px rgba(227,6,19,.4);
}
.process-step .step-name{margin-top:16px;font-weight:800;font-size:16px;}
.process-step .step-desc{margin-top:6px;font-size:13px;color:var(--ink-mute);line-height:1.5;}

/* ============ Table ============ */
.data-table{width:100%;border-collapse:collapse;font-size:14.5px;}
.data-table th,.data-table td{padding:14px 16px;border-bottom:1px solid var(--line);text-align:left;}
.data-table th{font-family:'Archivo',sans-serif;font-size:11.5px;letter-spacing:.12em;color:var(--ink-soft);font-weight:800;text-transform:uppercase;}

/* ============ CTA banner ============ */
.cta-banner{
  background:linear-gradient(135deg, var(--bm-red-deep) 0%, var(--bm-red) 60%, var(--accent-orange) 130%);
  border-radius:28px;padding:64px 56px;color:#fff;position:relative;overflow:hidden;
}
.cta-banner h2{color:#fff;}
.cta-banner p{color:rgba(255,255,255,.88);margin-top:14px;font-size:17px;max-width:640px;}
.cta-banner .btn-primary{background:#fff;color:var(--bm-red);box-shadow:none;}
.cta-banner .cta-actions{display:flex;flex-wrap:wrap;gap:14px;margin-top:28px;}
.cta-banner .btn-outline{border-color:rgba(255,255,255,.5);color:#fff;}

/* ============ Footer ============ */
.site-footer{background:var(--bg-dark);color:rgba(255,255,255,.7);padding:72px 0 28px;}
.footer-top{display:grid;grid-template-columns:1.3fr 1fr 1fr 1fr;gap:40px;padding-bottom:48px;border-bottom:1px solid rgba(255,255,255,.1);}
.footer-brand .brand{margin-bottom:16px;}
.footer-brand dl{display:grid;grid-template-columns:auto 1fr;gap:6px 14px;font-size:13.5px;margin-top:18px;}
.footer-brand dt{color:rgba(255,255,255,.4);}
.footer-brand dd{margin:0;color:rgba(255,255,255,.75);}
.footer-col strong{display:block;font-family:'Archivo',sans-serif;font-size:12px;letter-spacing:.16em;color:rgba(255,255,255,.4);margin-bottom:16px;}
.footer-col a{display:block;padding:6px 0;font-size:14.5px;color:rgba(255,255,255,.72);}
.footer-col a:hover{color:#fff;}
.footer-bottom{display:flex;justify-content:space-between;align-items:center;padding-top:24px;font-size:12.5px;color:rgba(255,255,255,.4);flex-wrap:wrap;gap:12px;}
.footer-bottom .legal-links a{margin-left:16px;color:rgba(255,255,255,.4);}
.footer-bottom .legal-links a:hover{color:#fff;}
.footer-disclaimer{margin-top:24px;font-size:12px;color:rgba(255,255,255,.32);line-height:1.7;}

/* ============ Floating SNS ============ */
.floating-sns{
  position:fixed;right:22px;bottom:22px;z-index:300;
  display:flex;flex-direction:column;gap:12px;
}
.floating-sns a{
  width:52px;height:52px;border-radius:50%;overflow:hidden;
  display:flex;align-items:center;justify-content:center;background:#fff;
  box-shadow:0 8px 22px -6px rgba(0,0,0,.35);border:1px solid rgba(0,0,0,.06);
  transition:transform .18s ease, box-shadow .18s ease;
}
.floating-sns a:hover{transform:translateY(-3px) scale(1.05);box-shadow:0 12px 26px -6px rgba(0,0,0,.45);}
.floating-sns a img{width:100%;height:100%;object-fit:cover;display:block;}
@media (max-width:640px){
  .floating-sns{right:14px;bottom:14px;gap:10px;}
  .floating-sns a{width:44px;height:44px;}
}

/* ============ Misc ============ */
.divider-line{height:1px;background:var(--line);width:100%;}
.center{text-align:center;}
.mt-8{margin-top:8px;}.mt-12{margin-top:12px;}.mt-16{margin-top:16px;}.mt-24{margin-top:24px;}
.mt-32{margin-top:32px;}.mt-48{margin-top:48px;}.mt-64{margin-top:64px;}
.flex{display:flex;}.items-center{align-items:center;}.justify-between{justify-content:space-between;}.gap-12{gap:12px;}.gap-24{gap:24px;}
.max-w-680{max-width:680px;}
.max-w-820{max-width:820px;}
.badge-check{
  display:inline-flex;align-items:center;gap:8px;font-size:13.5px;font-weight:700;color:var(--ink-mute);
}
.badge-check::before{content:"✓";color:var(--bm-red);font-weight:900;}

/* ============ Budget / Chart cards (2P, 6P) ============ */
.chart-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius-lg);padding:30px;box-shadow:0 12px 32px -20px rgba(0,0,0,.1);}
.chart-card .chart-head{display:flex;justify-content:space-between;align-items:baseline;margin-bottom:8px;}
.chart-card .chart-head strong{font-size:17px;font-weight:800;}
.chart-card .chart-head span{font-family:'Archivo',sans-serif;font-size:12px;font-weight:800;color:var(--bm-red);letter-spacing:.06em;}
.chart-wrap{position:relative;width:100%;height:260px;margin-top:8px;overflow:hidden;}
.chart-wrap canvas{max-width:100%;}
.chart-legend{display:flex;flex-direction:column;gap:8px;margin-top:18px;}
.chart-legend li{display:flex;align-items:center;justify-content:space-between;font-size:13.5px;color:var(--ink-mute);list-style:none;padding:6px 0;border-bottom:1px solid var(--line);}
.chart-legend li:last-child{border-bottom:none;}
.chart-legend .dot{width:9px;height:9px;border-radius:50%;display:inline-block;margin-right:8px;}
.chart-legend b{color:var(--ink);font-weight:800;}

.case-bar-wrap{position:relative;width:100%;height:170px;margin-top:18px;overflow:hidden;}
.case-bar-wrap canvas{max-width:100%;}

/* ============ Testimonial cards (4P) ============ */
.testi-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:20px;}
.testi-card{
  background:#fff;border:1.5px solid rgba(227,6,19,.16);border-radius:var(--radius-lg);
  padding:28px 26px;position:relative;box-shadow:0 12px 32px -22px rgba(0,0,0,.12);
}
.testi-card .q-mark{
  font-family:Georgia,serif;font-size:40px;font-weight:900;color:rgba(227,6,19,.18);line-height:1;margin-bottom:6px;
}
.testi-card p{font-size:14.5px;line-height:1.75;color:var(--ink-mute);}
.testi-card p b{color:var(--ink);font-weight:800;}
.testi-card .testi-foot{margin-top:16px;padding-top:14px;border-top:1px solid var(--line);display:flex;align-items:baseline;gap:8px;}
.testi-card .testi-foot strong{font-size:14.5px;font-weight:800;color:var(--bm-red);}
.testi-card .testi-foot span{font-size:12.5px;color:var(--ink-soft);font-weight:600;}
@media (max-width:900px){.testi-grid{grid-template-columns:1fr;}}

/* ============ Process flow with 성공 endpoint (7P) ============ */
.process-flow{display:flex;align-items:flex-start;gap:0;overflow-x:auto;padding-bottom:8px;}
.process-flow .process-step{flex:1;min-width:150px;position:relative;padding:0 6px;}
.process-flow .flow-arrow{flex:0 0 auto;display:flex;align-items:center;padding-top:26px;color:var(--line);font-size:20px;}
.process-flow .goal-step{flex:1;min-width:150px;text-align:center;}
.process-flow .goal-step .step-num{background:linear-gradient(135deg,var(--bm-red),var(--accent-orange));font-size:15px;}

/* ============ Partner badges (8P) ============ */
.partner-grid{display:grid;grid-template-columns:repeat(5,1fr);gap:14px;}
.partner-badge{
  background:#fff;border:1px solid var(--line);border-radius:14px;padding:24px 12px;text-align:center;
  font-weight:800;font-size:14.5px;color:var(--ink);transition:transform .15s ease, box-shadow .15s ease;
  display:flex;flex-direction:column;align-items:center;justify-content:center;gap:2px;
}
.partner-badge:hover{transform:translateY(-3px);box-shadow:0 16px 30px -18px rgba(0,0,0,.2);}
.partner-badge img{
  width:40px;height:40px;object-fit:contain;margin-bottom:10px;border-radius:8px;
}
.partner-badge .p-sub{display:block;margin-top:4px;font-size:10.5px;font-weight:700;color:var(--ink-soft);letter-spacing:.04em;}
@media (max-width:900px){.partner-grid{grid-template-columns:repeat(3,1fr);}}
@media (max-width:560px){.partner-grid{grid-template-columns:repeat(2,1fr);}}

/* Partner section fine-print caption (below the logo grid) */
.partner-caption{
  font-size:12.5px;line-height:1.6;color:var(--ink-soft);font-weight:500;
  white-space:normal;
}

/* ============ Contact form ============ */
.contact-layout{display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:start;}
.contact-form{background:#fff;border:1px solid var(--line);border-radius:var(--radius-lg);padding:36px;box-shadow:0 12px 32px -18px rgba(0,0,0,.12);}
.form-group{margin-bottom:18px;display:flex;flex-direction:column;gap:8px;}
.form-group label{font-size:13.5px;font-weight:700;color:var(--ink);}
.form-group label .req{color:var(--bm-red);margin-left:2px;}
.form-group input,.form-group select,.form-group textarea{
  width:100%;padding:13px 16px;border:1.5px solid var(--line);border-radius:10px;font-size:15px;
  font-family:inherit;background:#fff;color:var(--ink);
}
.form-group input:focus,.form-group select:focus,.form-group textarea:focus{outline:none;border-color:var(--bm-red);}
.form-group textarea{resize:vertical;min-height:110px;}
.form-row{display:grid;grid-template-columns:1fr 1fr;gap:16px;}
.form-status{margin-top:14px;font-size:14px;font-weight:700;padding:12px 16px;border-radius:10px;display:none;}
.form-status.success{display:block;background:rgba(16,150,72,.1);color:#0d7a3c;}
.form-status.error{display:block;background:rgba(227,6,19,.08);color:var(--bm-red-deep);}
.contact-info-card{background:var(--bg-dark);color:#fff;border-radius:var(--radius-lg);padding:36px;}
.contact-info-card h3{color:#fff;}
.contact-info-row{display:flex;gap:14px;align-items:flex-start;margin-top:20px;padding-top:20px;border-top:1px solid rgba(255,255,255,.1);}
.contact-info-row:first-of-type{margin-top:24px;padding-top:0;border-top:none;}
.contact-info-row strong{display:block;font-size:13px;color:rgba(255,255,255,.5);font-weight:700;}
.contact-info-row span,.contact-info-row a{display:block;margin-top:4px;font-size:15.5px;font-weight:700;color:#fff;}

@media (max-width: 980px){
  .contact-layout{grid-template-columns:1fr;}
}
@media (max-width: 640px){
  .form-row{grid-template-columns:1fr;}
}

/* ============ AIO 서비스 페이지 전용 컴포넌트 ============ */

/* --- AI 질의응답 데모(히어로 하단) --- */
.ai-chat-demo{
  margin-top:40px;background:#111;border-radius:20px;padding:28px 30px;max-width:620px;
  box-shadow:0 30px 60px -28px rgba(0,0,0,.35);
}
.ai-chat-demo .chat-row{display:flex;gap:12px;align-items:flex-start;min-height:26px;}
.ai-chat-demo .chat-row+.chat-row{margin-top:16px;}
.ai-chat-demo .chat-badge{
  flex-shrink:0;width:30px;height:30px;border-radius:9px;display:flex;align-items:center;justify-content:center;
  font-family:'Archivo',sans-serif;font-weight:800;font-size:11.5px;color:#fff;
}
.ai-chat-demo .chat-badge.user{background:#3a3a3a;}
.ai-chat-demo .chat-badge.ai{background:linear-gradient(135deg,var(--bm-red),var(--accent-orange));}
.ai-chat-demo .chat-text{font-size:15.5px;line-height:1.6;color:#e8e8e8;padding-top:4px;}
.ai-chat-demo .chat-text .cursor{display:inline-block;width:2px;height:15px;background:#e8e8e8;margin-left:2px;vertical-align:middle;animation:blink 1s step-start infinite;}
.ai-chat-demo .chat-text b{color:var(--accent-orange);font-weight:800;}
@keyframes blink{50%{opacity:0;}}

/* --- 1P. AI 노출 비교 (경쟁업체 vs 우리 업체) --- */
.expose-compare{display:grid;grid-template-columns:1fr 1fr;gap:20px;}
.expose-card{border-radius:var(--radius-lg);padding:28px 26px;border:1.5px solid var(--line);background:#fff;}
.expose-card.us{border-color:rgba(227,6,19,.35);background:linear-gradient(160deg,#fff 0%,rgba(227,6,19,.04) 100%);}
.expose-card .expose-head{font-family:'Archivo',sans-serif;font-weight:800;font-size:12px;letter-spacing:.12em;color:var(--ink-soft);margin-bottom:4px;}
.expose-card .expose-name{font-size:20px;font-weight:800;margin-bottom:18px;}
.expose-card.us .expose-name{color:var(--bm-red);}
.expose-row{display:flex;align-items:center;justify-content:space-between;padding:13px 0;border-top:1px solid var(--line);font-size:15px;font-weight:700;}
.expose-row:first-of-type{border-top:none;}
.expose-row .mark{font-family:'Archivo',sans-serif;font-weight:900;font-size:16px;}
.expose-row .mark.yes{color:#0d7a3c;}
.expose-row .mark.no{color:var(--ink-soft);}
.expose-highlight{
  margin-top:28px;text-align:center;font-size:18px;font-weight:800;color:var(--ink);
  background:rgba(255,106,26,.1);border:1px solid rgba(255,106,26,.3);border-radius:14px;padding:18px 20px;line-height:1.5;
}
.expose-highlight .accent{display:block;margin-top:2px;}
@media (max-width:760px){.expose-compare{grid-template-columns:1fr;}}

/* --- 2P. BEFORE / NOW 검색 방식 비교 --- */
.search-shift{display:grid;grid-template-columns:1fr auto 1fr;gap:0;align-items:center;}
.search-shift-mid{display:flex;justify-content:center;color:var(--ink-soft);font-size:26px;padding:0 12px;}
.shift-card{border-radius:var(--radius-lg);padding:28px 24px;border:1.5px solid var(--line);background:#fff;}
.shift-card.now{border-color:rgba(227,6,19,.35);background:linear-gradient(160deg,#fff 0%,rgba(227,6,19,.05) 100%);}
.shift-card .shift-label{font-family:'Archivo',sans-serif;font-weight:800;font-size:12px;letter-spacing:.16em;color:var(--ink-soft);}
.shift-card.now .shift-label{color:var(--bm-red);}
.shift-card .shift-title{font-size:18px;font-weight:800;margin-top:6px;margin-bottom:18px;}
.shift-steps{display:flex;flex-direction:column;gap:0;}
.shift-step{display:flex;align-items:center;gap:10px;font-size:14px;font-weight:700;color:var(--ink-mute);padding:9px 0;}
.shift-step .n{
  flex-shrink:0;width:24px;height:24px;border-radius:50%;background:var(--bg-cream-2);color:var(--ink-soft);
  display:flex;align-items:center;justify-content:center;font-family:'Archivo',sans-serif;font-size:11px;font-weight:800;
}
.shift-card.now .shift-step .n{background:rgba(227,6,19,.12);color:var(--bm-red);}
.shift-step-arrow{padding-left:12px;color:var(--ink-soft);font-size:12px;}
@media (max-width:760px){
  .search-shift{grid-template-columns:1fr;gap:16px;}
  .search-shift-mid{transform:rotate(90deg);padding:4px 0;}
}

/* --- 3P. AI 노출 사례 데모 --- */
.case-demo-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;}
.case-demo-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius-lg);overflow:hidden;box-shadow:0 16px 36px -24px rgba(0,0,0,.16);}
.case-demo-head{display:flex;align-items:center;justify-content:space-between;padding:14px 18px;background:var(--bg-cream-2);}
.case-demo-head .engine{font-family:'Archivo',sans-serif;font-weight:800;font-size:12px;letter-spacing:.08em;color:var(--ink);}
.case-demo-head .tag-mini{font-family:'Archivo',sans-serif;font-weight:800;font-size:10px;letter-spacing:.1em;color:var(--bm-red);background:rgba(227,6,19,.1);padding:3px 9px;border-radius:999px;}
.case-demo-body{padding:20px 18px;}
.case-demo-q{font-size:13.5px;font-weight:700;color:var(--ink-soft);margin-bottom:10px;}
.case-demo-a{font-size:14px;line-height:1.7;color:var(--ink-mute);}
.case-demo-a .hl-box{
  display:inline;background:rgba(255,106,26,.16);border:1.5px solid var(--accent-orange);border-radius:6px;
  padding:1px 7px;color:var(--ink);font-weight:800;
}
.case-demo-note{margin-top:24px;text-align:center;}
.case-demo-note p:first-child{font-size:19px;font-weight:800;color:var(--ink);}
.case-demo-note p:last-child{margin-top:8px;font-size:12.5px;color:var(--ink-soft);max-width:640px;margin-left:auto;margin-right:auto;line-height:1.6;}
@media (max-width:900px){.case-demo-grid{grid-template-columns:1fr;}}

/* --- 4P. 방법론 6단계 --- */
.method-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;}
.method-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius-lg);padding:26px;}
.method-card .num-tag{margin-bottom:10px;}
.method-card h4{font-size:16.5px;font-weight:800;line-height:1.4;}
.method-card p{margin-top:8px;font-size:13px;color:var(--ink-mute);line-height:1.6;}
@media (max-width:900px){.method-grid{grid-template-columns:1fr 1fr;}}
@media (max-width:560px){.method-grid{grid-template-columns:1fr;}}

/* --- 5P. 성과지표 6종 --- */
.kpi-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;}
.kpi-card{background:#fff;border:1px solid var(--line);border-radius:var(--radius-lg);padding:24px 22px;display:flex;flex-direction:column;gap:8px;}
.kpi-card .kpi-icon{
  width:44px;height:44px;border-radius:12px;background:rgba(227,6,19,.08);display:flex;align-items:center;justify-content:center;
  font-family:'Archivo',sans-serif;font-weight:900;font-size:16px;color:var(--bm-red);margin-bottom:6px;
}
.kpi-card strong{font-size:15.5px;font-weight:800;}
.kpi-card span{font-size:13px;color:var(--ink-mute);line-height:1.6;}
@media (max-width:900px){.kpi-grid{grid-template-columns:1fr 1fr;}}
@media (max-width:560px){.kpi-grid{grid-template-columns:1fr;}}

/* --- 6P. AI Visibility Monitoring --- */
.monitor-panel{background:#111;border-radius:var(--radius-lg);padding:40px 36px;color:#fff;}
.monitor-engines{display:flex;flex-wrap:wrap;gap:12px;margin-top:20px;}
.monitor-engine-chip{
  padding:10px 20px;border-radius:999px;background:rgba(255,255,255,.08);border:1px solid rgba(255,255,255,.14);
  font-family:'Archivo',sans-serif;font-weight:800;font-size:13px;color:#fff;
}
.monitor-metrics{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:28px;}
.monitor-metric{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.1);border-radius:12px;padding:16px 14px;font-size:13.5px;font-weight:700;color:rgba(255,255,255,.85);}
.monitor-metric::before{content:"●";color:var(--accent-orange);margin-right:8px;font-size:9px;}
@media (max-width:900px){.monitor-metrics{grid-template-columns:1fr 1fr;}}
@media (max-width:560px){.monitor-metrics{grid-template-columns:1fr;}.monitor-panel{padding:32px 22px;}}

/* --- 7P. 차별점 --- */
.diff-cross{display:flex;flex-wrap:wrap;gap:14px;justify-content:center;}
.diff-cross-item{
  padding:16px 26px;border-radius:14px;background:var(--bg-cream-2);border:1.5px dashed rgba(0,0,0,.18);
  font-size:15px;font-weight:800;color:var(--ink-soft);text-decoration:line-through;
}
.diff-arrow-down{display:flex;justify-content:center;margin:22px 0;color:var(--bm-red);font-size:24px;}
.diff-unified{
  background:linear-gradient(135deg,var(--bm-red-deep) 0%,var(--bm-red) 60%,var(--accent-orange) 130%);
  border-radius:var(--radius-lg);padding:34px 30px;color:#fff;text-align:center;
}
.diff-unified .diff-title{font-size:19px;font-weight:800;margin-bottom:18px;}
.diff-chips{display:flex;flex-wrap:wrap;gap:10px;justify-content:center;}
.diff-chips span{padding:9px 18px;border-radius:999px;background:rgba(255,255,255,.16);font-size:13.5px;font-weight:700;}

/* --- 8P. 진행 과정 7단계(세로 플로우) --- */
.journey-flow{display:flex;flex-direction:column;max-width:640px;margin:0 auto;}
.journey-step{display:flex;gap:20px;align-items:flex-start;padding:6px 0;}
.journey-step .j-num{
  flex-shrink:0;width:46px;height:46px;border-radius:14px;background:var(--bm-red);color:#fff;
  display:flex;align-items:center;justify-content:center;font-family:'Archivo',sans-serif;font-weight:800;font-size:17px;
  box-shadow:0 10px 22px -8px rgba(227,6,19,.4);
}
.journey-step .j-body{padding-top:6px;}
.journey-step .j-body strong{display:block;font-size:16.5px;font-weight:800;}
.journey-arrow-v{padding-left:23px;color:var(--line);font-size:18px;line-height:1;padding-top:2px;padding-bottom:2px;}

/* --- 9P. 클로징 --- */
.closing-block{text-align:center;max-width:760px;margin:0 auto;}
.closing-block .closing-lead{font-size:16px;color:var(--ink-mute);line-height:1.8;}
.closing-block .closing-q{
  margin-top:28px;font-size:clamp(22px,3vw,32px);font-weight:800;color:var(--ink);line-height:1.4;
}
.closing-block .closing-q .accent{display:block;margin-top:6px;}

/* ============ 반응형 줄바꿈(줄바꿈 지점을 PC/모바일 각각 다르게 지정) ============
   - br.mobile-break : 모바일(768px 이하)에서만 줄바꿈, PC에서는 자연스럽게 흐름
   - br.pc-break      : PC(769px 이상)에서만 줄바꿈, 모바일에서는 자연스럽게 흐름 */
br.mobile-break{display:none;}
br.pc-break{display:inline;}
@media (max-width:768px){
  br.mobile-break{display:inline;}
  br.pc-break{display:none;}
}

/* ============ Responsive ============ */
@media (max-width: 980px){
  .desktop-nav, .header-cta{display:none;}
  .menu-trigger{display:flex;}
  .grid-2, .grid-3, .grid-4, .grid-5{grid-template-columns:1fr 1fr;}
  .footer-top{grid-template-columns:1fr 1fr;}
}
@media (max-width: 640px){
  .grid-2, .grid-3, .grid-4, .grid-5{grid-template-columns:1fr;}
  .section{padding:64px 0;}
  .cta-banner{padding:44px 26px;}
  .footer-top{grid-template-columns:1fr;}
  .footer-bottom{flex-direction:column;align-items:flex-start;}
  .hero{padding:56px 0 64px;}
}